Business Advice: Style vs. Substance

Filed in Advice - EA, Blog- EA, Emma Approved, Shows by on June 11, 2014

After Emma struggles to convince Jane and Alex to participate in a photo shoot for their next benefit in Ep: 51 -Project Runway, she writes a blog about the importance of presentation.


In business everyone’s first priority should be making sure their ideas are solid. The long hours spent brainstorming, researching, and reworking a pitch or presentation have only one goal: to make sure the work is as thorough and fresh as possible. But the simple fact is that it won’t matter how good your pitch is if nobody is listening. It’s not just what you say, but how you say it.

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